Did we like it?
It wasn’t a gripping start to the reality show, despite desperate attempts to hype up the warfare between the five thick-skinned hasbeens – Dane “needs absolutely no introduction” Bowers, Bradley McIntosh, Lee Latchford Evans, Jimmy Constable and Danny Wood
What was good about it?
• It’s as excruciatingly desperate as last year’s Totally Scott-Lee which put Lisa back in the limelight (and the charts for about five seconds)
• Laughing at the interviews with the five guys, especially Bradley who came out with: “I’m not in the project because I’m desperate” and “No-one’s gonna get in the way of my dreams.” Yes, you are and yes, they are.
• Laughing at the feebleness of the record company execs and the uselessness of the hacks at the press conference to unveil the band
• Jimmy’s suggestion that the band should be called Evolution because they’ve all evolved, you see. We preferred the rejected suggestion of Not One Blonde. (They end up calling themselves Upper Street, rather than the more appropriate Upper Creek Without A Paddle)
• Lee telling the camera that they were all getting on well while the others slagged him off behind his back
• The bursts of much-loved hits by S Club 7, 911, Steps and New Kids On The Block
What was bad about it?
• The bursts of much-forgotten hit(s?) by Another Level
• Bradley’s ponytail, Lee’s shades-on-head look, Danny’s massive face and everything about Desperate Dane Bowers
• The nonsensical claim that “the boyband bubble burst as rock made a comeback.” The bubble didn’t burst and rock had never gone away.